Privacy Policy
Last updated: 1 Apirl, 2025
UXlicious Limited ("UXlicious", "we", "us", or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website (https://www.uxlicious.com), engage our services, or interact with us in any other manner. It also describes your rights and choices regarding your personal information and how you can contact us.
Quick‑read: We only collect the data we need to provide our design and development services, improve our products, and communicate with you. We never sell your information, and we give you control over how it’s used.
1. Who We Are
UXlicious Limited is a Hong Kong‑based design agency providing user‑experience research, creative design, software development, and related consulting services to clients worldwide. Our registered office is Room 702, Kowloon Building, Nathan Road, Hong Kong. For any privacy‑related questions, email admin@uxlicious.com.
2. Scope of This Policy
This Policy applies to personal information processed by us when you:
Visit or use our website, landing pages, or microsites.
Subscribe to newsletters or download resources.
Fill in a contact form, request a proposal, or book a call.
Work with us as a client, supplier, or partner.
Engage with our marketing on social media, webinars, or events.
3. The Information We Collect
3.1 Information You Provide Voluntarily
Category | Examples | Purpose |
|---|---|---|
Contact Data | Name, business email, phone, job title, company | To answer enquiries, prepare proposals, maintain the relationship |
Project Data | Brand assets, user research insights, design files, feedback | To deliver contracted services |
Billing Data | Billing contact, address, tax ID, bank details | To invoice and receive payments |
Marketing Preferences | Newsletter opt‑in status, content interests | To send tailored updates |
3.2 Information We Collect Automatically
When you browse our website, we (and authorised third parties) collect certain data automatically using cookies, pixels, and similar technologies:
Device & Log Data – IP address, browser type, operating system, referring URLs, pages viewed, time stamps.
Usage Data – Click paths, scrolling, interactions, conversion events.
3.3 Information From Third Parties
We may receive information about you from:
Analytics & Advertising Partners (e.g. Google Analytics, Meta Ads) who supply aggregated metrics.
Public Sources such as LinkedIn for B2B lead research, consistent with your privacy settings.
4. How and Why We Use Your Information
Purpose | Legal Basis* |
|---|---|
Provide and improve our services | Contract (Art. 6 (1)(b) GDPR) |
Respond to enquiries and schedule demos | Legitimate interest |
Send newsletters and thought‑leadership | Consent (opt‑in, unsubscribe anytime) |
Personalise website content and ads | Consent (cookies) / Legitimate interest |
Process payments and manage invoices | Contract / Legal obligation |
Detect and prevent fraud or abuse | Legitimate interest |
*Where the EU General Data Protection Regulation (GDPR) applies.
5. Cookies and Similar Technologies
We use essential, performance, and marketing cookies. On your first visit we display a cookie banner that lets you accept, reject, or customise categories. You can modify preferences at any time via “Cookie Settings” in the footer. For details, see our Cookie Notice.
6. How We Share Information
We do not sell or rent your personal information. We share it only:
Service Providers – trusted vendors (e.g. cloud hosting, CRM, payment processors) bound by confidentiality.
Professional Advisers – lawyers, auditors, insurers under confidentiality obligations.
Legal or Regulatory Authorities when required to comply with law, court order, or protect rights.
Corporate Transactions – in connection with a merger, acquisition, or asset sale, with notice to you.
All service providers are vetted for security and privacy practices, and data is shared only to perform contracted tasks.
7. International Data Transfers
We are located in Hong Kong but use global cloud infrastructure. When transferring personal data out of your jurisdiction (e.g. EU/UK), we rely on:
Adequacy decisions (if applicable).
Standard Contractual Clauses (SCCs) with additional safeguards.
Your explicit consent where required.
8. Data Security
We implement organisational and technical measures such as encryption in transit and at rest, access control, multi‑factor authentication, secure coding, and regular penetration tests. No system is 100 % secure, but we take reasonable steps to protect your data.
9. Data Retention
We keep personal information only as long as necessary for the purposes stated, or to comply with legal/contractual obligations. Standard retention periods:
Enquiry data – 18 months of inactivity
Client project files – 7 years after project end
Billing records – 7 years (tax law)
Marketing preferences – until you unsubscribe
10. Your Privacy Rights
Depending on your location, you may request to:
Access the personal data we hold about you.
Correct inaccurate or incomplete data.
Delete or restrict processing of your data.
Object to processing based on legitimate interests.
Port data to another controller.
Withdraw consent at any time (newsletters, cookies).
Submit requests via admin@uxlicious.com. We will respond within 30 days. You also have the right to lodge a complaint with your local data‑protection authority.
11. Children’s Privacy
Our services are not directed to children under 16. We do not knowingly collect personal information from them. If you believe a child has provided us data, contact us so we can delete it.
We may update this Policy to reflect legal, technical, or business changes. The "Last updated" date indicates the latest revision. Significant changes will be notified on our website or via email.
13. Contact Us
If you have any questions about this Policy or our privacy practices, contact our Data Protection Officer:
Email: admin@uxlicious.com
Address: UXlicious Limited, Unit B26, 14/F, Richwealth Industrial Building, 77-87 Wang Lung Street,
Tsuen Wan, NT
© 2014‑2025 UXlicious Limited. All rights reserved.
